{"id":92721,"date":"2026-03-22T05:12:10","date_gmt":"2026-03-22T10:12:10","guid":{"rendered":"https:\/\/www.bricktowntom.com\/blog\/?p=92721"},"modified":"2026-03-22T05:12:10","modified_gmt":"2026-03-22T10:12:10","slug":"10-steps-to-create-a-top-selling-ebay-listing","status":"publish","type":"post","link":"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html","title":{"rendered":"10 steps to create a top-selling eBay listing"},"content":{"rendered":"<p>With over<a href=\"https:\/\/pages.ebay.com\/seller-center\/index.html\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\"> <u>152 million shoppers worldwide <\/u><\/a> and <u> <a href=\"https:\/\/investors.ebayinc.com\/fast-facts\/default.aspx\" rel=\"noopener nofollow external\" data-wpel-link=\"external\">19 million sellers<\/a><\/u><u> <\/u>on eBay, there are plenty of opportunities to sell your products but also a lot of competition. As of 2022, there are a jaw-dropping <a href=\"https:\/\/investors.ebayinc.com\/fast-facts\/default.aspx\" rel=\"noopener nofollow external\" data-wpel-link=\"external\">1.5 billion seller listings<\/a> on eBay, and each day the marketplace becomes more and more saturated.<\/p>\n<p>With more merchants selling the same items, <a href=\"https:\/\/www.godaddy.com\/garage\/how-to-sell-on-ebay\/\" rel=\"noopener follow\" data-wpel-link=\"internal\" target=\"_self\">eBay sellers<\/a> have to strategically create their listings to stand out and attract buyers. Visibility, pricing, and photos are a few of the vital components that influence your shoppers and whether or not they will ultimately make a purchase.<\/p>\n<p>To help boost your sales, we cover <b>10 tips to craft a top-selling eBay listing <\/b>that builds buyers\u2019 trust in your products and encourages them to make a purchase.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#How_to_create_a_top-selling_eBay_listing\" >How to create a top-selling eBay listing<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#1_Use_high-quality_photos\" >1. Use high-quality photos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#2_Apply_SEO_to_your_listings\" >2. Apply SEO to your listings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#3_Promote_with_eBay_advertising\" >3. Promote with eBay advertising<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#4_Maintain_a_high_seller_rating\" >4. Maintain a high seller rating<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#5_Offer_generous_shipping_and_returns\" >5. Offer generous shipping and returns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#6_Create_a_custom_listing_with_software\" >6. Create a custom listing with software<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#7_List_with_eBays_catalog\" >7. List with eBay\u2019s catalog<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#8_Select_item_specifics_strategically\" >8. Select item specifics strategically<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#9_Have_a_competitive_price_strategy\" >9. Have a competitive price strategy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#10_Make_sure_your_listing_is_compliant\" >10. Make sure your listing is compliant<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/10-steps-to-create-a-top-selling-ebay-listing.html\/#Follow_these_steps_for_long-term_success\" >Follow these steps for long-term success<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_to_create_a_top-selling_eBay_listing\"><\/span><b>How to create a top-selling eBay listing<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/p>\n<p>The key to securing your online sales, eBay or otherwise, is building buyers\u2019 trust in your business. When trust is high, shoppers focus less on the potential risks of online shopping and feel ready to make a purchase.<\/p>\n<p>How do you build that buyer relationship? Appeal to shoppers\u2019 intuitive reasoning.<\/p>\n<p>According to<a href=\"https:\/\/hbr.org\/2018\/01\/research-how-customers-decide-whether-to-buy-from-your-website\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\"> <u>Harvard Business Review<\/u><\/a>, people rely on their associative reasoning system\u2014based on personal experience and intuition \u2014 when making risky decisions, such as an online purchase. This finding means that the intuitive factors of your eBay listings \u2014 aesthetics, professionalism, visibility \u2014 often have the biggest impact on whether shoppers purchase your eBay products.<\/p>\n<p>Considering this research, we\u2019ve outlined 10 tips that speak to shoppers\u2019 associative reasoning. By improving the intuitive factors of your listings with these strategies, you\u2019ll build buyers\u2019 trust in your eBay business and give a boost to your sales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Use_high-quality_photos\"><\/span><b>1. Use high-quality photos<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Because online eBay shoppers can\u2019t see your products in person, your item photos matter a great deal. Through color, image quality, and more, product photos help buyers assess whether they want to purchase the item.<\/p>\n<figure id=\"attachment_120555\" aria-describedby=\"caption-attachment-120555\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-120555\" class=\"wp-caption-text\">Image source:<a href=\"http:\/\/ebay.com\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\">\u00a0<u>Ebay.com<\/u><\/a><\/figcaption><\/figure>\n<p><a href=\"https:\/\/www.datafeedwatch.com\/blog\/ebay-images\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\"><u>To make the right first impression<\/u><\/a>, here are a few tips for curating your eBay product photos:<\/p>\n<ul>\n<li><b>Use high-quality photos. <\/b>Well-lit, colorful, high-res photos build buyers\u2019 confidence in your products\u2014they can clearly examine your items\u2019 details, so they feel ready to make a purchase.<\/li>\n<li><b>Make sure they\u2019re sized correctly. <\/b>eBay requires photos to be at least 500 pixels on the longest side. Pictures should be 1600 pixels on the longest side to optimize for mobile.<\/li>\n<li><b>Offer a selection of photos. <\/b>Include a variety of photos that show off your products at different angles to provide shoppers with a better sense of your items.<\/li>\n<li><b>Keep your images minimal. <\/b>eBay asks that sellers keep product images clean with an uncluttered background and no text or borders. Besides meeting the marketplace\u2019s guidelines, following these rules eliminates distracting elements and keeps buyers focused on your products.<\/li>\n<\/ul>\n<p>With a curated selection of product photos, your listings will give shoppers a clear idea of what to expect from your products. Shoppers then have the knowledge they need to feel confident in making a purchase.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Apply_SEO_to_your_listings\"><\/span><b>2. Apply SEO to your listings<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Online shoppers don\u2019t want to browse through pages of products. To save time, they\u2019d rather opt for one of the first results they see. With this reasoning, a listing that ranks high in eBay\u2019s search results will likely attract greater sales than one with a lower ranking.<\/p>\n<p>These search rankings are determined by eBay\u2019s search engine, <a href=\"https:\/\/powersellingmom.com\" target=\"_blank\" rel=\"noopener nofollow external\" link=\"external\"><u>Cassini<\/u><\/a>. In deciding which listings will rank highest, it considers which would be most relevant to the shopper.<\/p>\n<p>A key factor in determining this \u201crelevance\u201d is keyword usage. When the keywords in your listing match your buyers\u2019 search terms, Cassini considers your product to be more relevant for that shopper.<\/p>\n<p>There are a few key ways to find out which keywords your buyers are frequently searching.<\/p>\n<ul>\n<li><b>Use a keyword research tool. <\/b>You can take advantage of the eBay-specific keyword tool <a href=\"https:\/\/www.terapeak.com\/products\/seo\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\"><u>Terapeak<\/u><\/a><b> <\/b>or use a more general keyword tool, such as<a href=\"https:\/\/ahrefs.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>Ahrefs<\/u><\/a> or<a href=\"https:\/\/adwords.google.com\/home\/tools\/keyword-planner\/#?modal_active=none\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>Google Keyword Planner<\/u><\/a>, to generate a list of keywords that buyers are frequently searching.<\/li>\n<li><b>Conduct your own eBay search. <\/b>Do a search on eBay for products that are identical and similar to yours, and note which keywords are most frequently used in the top-ranking listings. Since these listings rank high, these keywords are most likely searched frequently by buyers.<\/li>\n<\/ul>\n<p>Once you\u2019ve compiled a list of keywords, you can narrow down your list to the most popular words and phrases. Then, incorporate those keywords throughout your listing.<\/p>\n<ul>\n<li>Title<\/li>\n<li>Description<\/li>\n<li>Catalog specifics<\/li>\n<li>Listing specifics<\/li>\n<\/ul>\n<p>While you want to distribute these keywords throughout your listing, avoid keyword stuffing. If you aimlessly add keywords that are frequently searched, Cassini will detect that your listing isn\u2019t relevant to your buyers. Add keywords where meaningfully appropriate to keep your listings\u2019 rankings high.<\/p>\n<p>With a<a href=\"https:\/\/www.sellbrite.com\/blog\/ecommerce-seo-strategy-how-to-optimize-your-store\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>relevant distribution of keywords<\/u><\/a>, your listing will be ranked high in target buyers\u2019 search results and will, through greater exposure, achieve greater sales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Promote_with_eBay_advertising\"><\/span><b>3. Promote with eBay advertising<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Beyond SEO, you can improve your listings\u2019 visibility with eBay<a href=\"https:\/\/pages.ebay.com\/seller-center\/listing-and-marketing\/promoted-listings.html#strategies\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>Promoted Listings<\/u><\/a>. Available to Top-Rated Sellers and eBay Store subscribers, this paid advertising program allows you to place your listings where they\u2019ll get more exposure, such as the top of a search rankings page.<\/p>\n<p>Shoppers can easily find Promoted Listings with their advantageous placements, so they\u2019re more likely to buy those items.<br \/>\nBut because Promoted Listings isn\u2019t a free service, you want to ensure that you\u2019re getting the highest value possible from the investment. Here are a few strategies for<a href=\"https:\/\/pages.ebay.com\/seller-center\/listing-and-marketing\/promoted-listings.html#strategies\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>effectively placing promoted listings.<\/u><\/a><\/p>\n<ul>\n<li><b>Pick items that would benefit most from greater exposure.<\/b> Items that are expected to receive a lot of attention, such as bestsellers and new items, will attract even more buyers with greater visibility through promotion.<\/li>\n<li><b>Pick a time for your campaign when shoppers are especially motivated to buy.<\/b> Launching Promoted Listings when people are especially ready to make purchases, such as the holidays or special events, will most likely result in greater returns.<\/li>\n<li><b>Find an ad rate that boosts your ad\u2019s chances of winning without hurting your budget. <\/b>Consider your expenses and evaluate these<a href=\"https:\/\/pages.ebay.com\/seller-center\/listing-and-marketing\/promoted-listings.html#weekly-promoted-listings\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><b> <\/b><u>average ad rates<\/u><\/a> for eBay promotions to find an amount that works for your business.<\/li>\n<li><b>Test and track your results. <\/b>Monitor your Promoted Listings dashboard in Seller Hub to determine if you need to improve the quality of your listings or adjust your ad price for greater returns.<\/li>\n<\/ul>\n<p>Since it offers greater visibility for your products, eBay Promoted Listings allows you to attract more buyers to your items and generate more sales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Maintain_a_high_seller_rating\"><\/span><b>4. Maintain a high seller rating<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Beyond SEO and promotions, visibility can also be impacted by your eBay seller rating. If you have negative feedback, the Cassini search engine will<a href=\"https:\/\/cedcommerce.com\/blog\/rank-high-cassini-ebay-search-engine\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>lower your listing\u2019s ranking<\/u><\/a>.<\/p>\n<p>To ensure that your listing is visible (and that you\u2019re keeping customers happy), you should always aim to meet eBay\u2019s<a href=\"https:\/\/pages.ebay.com\/seller-center\/service-and-payments\/top-rated-program.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><u> Top Rated seller benchmarks<\/u><\/a>:<\/p>\n<ul>\n<li><b>Defect rate:<\/b> Less than or equal to 0.5 percent, with three or fewer defects from unique buyers<\/li>\n<li><b>Cases closed without seller resolution:<\/b> Less than or equal to 0.3 percent and two or fewer cases<\/li>\n<li><b>Late shipment rate:<\/b> Less than or equal to 3 percent and five or fewer late shipments<\/li>\n<li><b>Shipping: <\/b>Tracking uploaded within your stated handling time;<b> <\/b>carrier validation for 95 percent of transactions with U.S. buyers<\/li>\n<\/ul>\n<p>Meeting these benchmarks consistently requires planning and diligence. Clearly understand what areas of your performance need improvement with these tips:<\/p>\n<ul>\n<li><b>Regularly monitor your ratings in Seller Hub. <\/b>Check the performance metrics mentioned above in Seller Central consistently, and you\u2019ll be able to catch if one is starting to slip and hurt your rating.<\/li>\n<li><b>Set a reminder to check messages from buyers. <\/b>Shoppers value when sellers respond to their issues promptly. If you often forget to check buyer messages, set a daily reminder to respond.<\/li>\n<li><b>Convey an accurate dispatch time and shipping fees. <\/b>Shoppers are quickly disappointed if shipping takes longer or costs more than originally expected. To keep buyers happy, always communicate accurate dispatch times and shipping fees.<\/li>\n<li><b>Ask buyers for feedback. <\/b>Unless a major issue occurs, shoppers usually aren\u2019t motivated to leave feedback. Give them some encouragement by sending a follow-up message one week after their purchase to request that they leave feedback. As a backup, you can use various <a href=\"https:\/\/pages.ebay.com\/seller-center\/listing-and-marketing\/third-party-providers.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><u>tools to set up a feedback reminder<\/u><\/a> to automatically request input from customers.<\/li>\n<\/ul>\n<p>Implement these strategies, and you\u2019ll be able to maintain a positive seller rating that keeps your listings\u2019 rankings high.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Offer_generous_shipping_and_returns\"><\/span><b>5. Offer generous shipping and returns<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When online shoppers are hesitant to purchase, they can often be convinced to buy when offered free shipping and fair return policies. If they end up not liking the item, they will appreciate that it won\u2019t be costly or time-consuming to have it shipped back.<\/p>\n<figure id=\"attachment_120556\" aria-describedby=\"caption-attachment-120556\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><figcaption id=\"caption-attachment-120556\" class=\"wp-caption-text\">Image source:<a href=\"http:\/\/ebay.com\" target=\"_blank\" rel=\"noopener nofollow external\" data-wpel-link=\"external\">\u00a0<u>Ebay.com<\/u><\/a><\/figcaption><\/figure>\n<p>eBay buyers are no exception. The marketplace found that<a href=\"https:\/\/clevertap.com\/blog\/ecommerce-return-rate-statistics\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>more than 60 percent of shoppers<\/u><\/a><u> <\/u>check return policies before completing an order.<\/p>\n<p>If you don\u2019t currently offer free shipping and free returns, consider how and why you might be able to switch to these policies and attract more shoppers.<\/p>\n<ul>\n<li><b>Evaluate your costs and whether any could be lowered. <\/b>Are there any expenses that could be reduced? Finding room in your budget to accommodate free shipping and returns can be worthwhile if it helps you attract more sales.<\/li>\n<li><b>eBay now<\/b><a href=\"https:\/\/pages.ebay.com\/seller-center\/seller-updates\/2018-spring\/seller-protection.html#:~:text=Starting%20June%201%2C%202018%2C%20if,any%20negative%20or%20neutral%20feedback.\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><b> <u>protects sellers who offer free returns<\/u><\/b><\/a> if an item is returned damaged or used, enabling them the option to only offer the buyer a partial refund.<b> <\/b><a href=\"https:\/\/pages.ebay.com\/seller-center\/service-and-payments\/top-rated-program.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><b>Top-rated Plus sellers<\/b><\/a><b> <\/b><b>are required to offer free 30-day returns. <\/b><\/li>\n<\/ul>\n<p>Switching to free shipping and return policies may seem risky and costly at first, but the investment is worthwhile. With the protections of these policies, reluctant buyers will have more confidence in your business and make a purchase.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"6_Create_a_custom_listing_with_software\"><\/span><b>6. Create a custom listing with software<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Shoppers are attracted to listings with a professional look. A high-quality design builds buyers\u2019 trust in your business as they associate a polished look with credibility.<\/p>\n<p>Achieving this style, however, can be hard if you\u2019re not a designer. Rather than hire an expensive freelancer, you can save money and still create a professional listing with software. Online programs, such as<a href=\"https:\/\/crazylister.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>CrazyLister<\/u><\/a>, provide templates to easily craft an eBay listing at an affordable price.<\/p>\n<p>To take advantage of this listing software, choose your templates carefully.<\/p>\n<ul>\n<li><b>Avoid templates with too much clutter.<\/b> If a template has too many elements \u2014 colors, text blocks, CTA buttons \u2014 shoppers are going to be distracted from your product and, as a result, might abandon the listing.<\/li>\n<li><b>Make sure the template is responsive with mobile devices. <\/b>To keep your conversion rates high, it\u2019s essential that your eBay listings are mobile responsive. According to <u>BigCommerce<\/u>, 6 percent of all U.S. retail sales in 2021 can be attributed to mobile ecommerce sales, and as Statista forecasts, that number is expected to jump to 10 percent by 2025.<\/li>\n<li><b>Highlight pictures more so than text. <\/b>Visuals engage people more than text, so make sure your template showcases high-quality product photos to attract buyers.<\/li>\n<\/ul>\n<p>Use custom listing software templates along with these suggestions, and your listing will have a professional look that builds shoppers\u2019 trust and encourages sales.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"7_List_with_eBays_catalog\"><\/span><b>7. List with eBay\u2019s catalog<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As an alternative to using custom listing software, you can achieve a professional look by listing items through the eBay catalog. Rather than creating your own unique listing, the eBay Catalog lets you share one with other merchants who are selling the same product.<\/p>\n<p>For each catalog listing, eBay selects the product photos from sellers\u2019 submissions, and the product info is presented in a standardized format. With this uniform look, eBay catalog listings look professional in the eyes of shoppers.<\/p>\n<p>To list with the eBay catalog, your item needs to be brand new and match an identical item in the catalog. If your product isn\u2019t already included, you can request that eBay add it in.<\/p>\n<p>Offering a professional and refined look, the eBay catalog can help you impress and delight buyers, so they\u2019re ready to make a purchase.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"8_Select_item_specifics_strategically\"><\/span><b>8. Select item specifics strategically<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>To maximize your products\u2019 visibility, you\u2019ll want to include relevant item specifics when creating listings. Item specifics are unique identifiers \u2014 color, brand, size \u2014 that help you distinguish your listing from similar products.<\/p>\n<p>Item specifics will make it easier for buyers to find your item in a few ways:<\/p>\n<ul>\n<li><b>Item specifics help buyers find your items on eBay. <\/b>Using the Refine column on the left of a product search, buyers can select item specifics to help them find your product.<\/li>\n<li><b>Item specifics help buyers find your item through a Google Product Search. <\/b>For your eBay listings to appear through a Google Product Search, you need to include unique<a href=\"https:\/\/sellercentre.ebay.co.uk\/listings\/product-identifiers\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>product identifiers<\/u><\/a><u> <\/u>that the search engine requires.<\/li>\n<\/ul>\n<p>With more item specifics, buyers are more likely to find your listings through search engines \u2014 whether it\u2019s eBay\u2019s Cassini or Google \u2014 and move toward placing an order.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"9_Have_a_competitive_price_strategy\"><\/span><b>9. Have a competitive price strategy<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As shoppers scroll through eBay listings, they\u2019re comparing pricing, among other factors. To attract buyers while staying mindful of your finances, you want to find a price point that\u2019s both competitive and fits your budget.<\/p>\n<p>Finding that effective price point boils down to a few steps:<\/p>\n<ul>\n<li><b>Determine the cost of your product. <\/b>Gaining a full sense of the expenses associated with your item will help you determine a price that\u2019s profitable.<\/li>\n<li><b>Find out what competitors\u2019 prices are. <\/b>Search for your product type and note the prices of the top-ranking listings. You can find out pricing insights on your competitors in the<a href=\"https:\/\/pages.ebay.com\/seller-center\/listing-and-marketing\/seller-hub.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>Seller Hub<\/u><\/a>. Keep current with updates on pricing guidance by checking out <a href=\"https:\/\/pages.ebay.com\/seller-center\/seller-updates\/index.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"><u>Seller Updates<\/u><\/a>.<\/li>\n<li><b>Use<\/b><a href=\"https:\/\/www.priceintelligently.com\" link=\"external\" rel=\"nofollow external noopener\"><b> <u>psychological pricing<\/u><\/b><\/a><b> to motivate buyers<\/b>. Different methods, such as the<a href=\"https:\/\/www.ama.org\/2020\/09\/22\/when-and-why-the-left-digit-bias-works-for-retailers\/#:~:text=The%20left%2Ddigit%20bias%20describes,digit%20of%20the%20product%20price.&amp;text=However%2C%20if%20the%20reference%20price,they%20evaluate%20the%20focal%20price.\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>Left Digit effect<\/u><\/a>, can influence how shoppers perceive the value of your product and their willingness to pay. Understanding the <a href=\"https:\/\/www.sellbrite.com\/blog\/competitive-pricing-ecommerce\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">psychology of competitive pricing <\/a>will help you up your game as a seller on eBay and in ecommerce, in general.<\/li>\n<\/ul>\n<p>After you\u2019ve found a competitive price, you\u2019ll want to consistently reevaluate your competitors and budget to make sure your price still works for your business and buyers. With a competitive price, your listing will attract shoppers and bring them one step closer to purchasing.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"10_Make_sure_your_listing_is_compliant\"><\/span><b>10. Make sure your listing is compliant<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>At the very least, your listing can\u2019t attract shoppers if it\u2019s not legally compliant. Failure to meet these standards can result in your listing being removed by eBay and disrupting your business.<\/p>\n<p>eBay doesn\u2019t pre-approve listings, so it\u2019s your responsibility to make sure your listings are legally compliant. Examples of these legal requirements include:<\/p>\n<ul>\n<li>Not plagiarizing text or using images from other eBay listings without the owner\u2019s permission<\/li>\n<li>Using brand names appropriately<\/li>\n<li>Making sure the listing is accurate to avoid intellectual property concerns<\/li>\n<\/ul>\n<p>Review the full list of<a href=\"https:\/\/pages.ebay.in\/help\/sell\/compliant-listings.html\" data-wpel-link=\"external\" rel=\"nofollow external noopener\"> <u>guidelines<\/u><\/a> here for legally compliant listings. By being aware of these standards, you\u2019ll be able to ensure that your listings are all compliant and won\u2019t be removed, and your customers can keep shopping.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Follow_these_steps_for_long-term_success\"><\/span><b>Follow these steps for long-term success<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It may take some trial and error, but with these tried and true tactics, you\u2019ll start to get the hang of which strategies work best to yield more clicks and purchases. With a strong foundation of listing best practices and tweaking as needed here and there, you will be set up for long-term success and greater profits in the future.<\/p>\n<p>The post 10 steps to create a top-selling eBay listing appeared first on <a rel=\"follow noopener\" href=\"https:\/\/www.godaddy.com\/garage\" data-wpel-link=\"internal\" target=\"_self\">GoDaddy Blog<\/a>.<\/p>\n<p>Source: Go Daddy Garage<\/p>\n<p id=\"kc_opp\"><small>Republished by  <a href=\"http:\/\/www.blogtrafficexchange.com\/\">Blog Post Promoter<\/a><\/small><\/p>","protected":false},"excerpt":{"rendered":"<p>With over 152 million shoppers worldwide and 19 million sellers on eBay, there are plenty of opportunities to sell your products but also &hellip;<\/p>\n","protected":false},"author":1,"featured_media":92722,"comment_status":"false","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23511],"tags":[126],"class_list":["post-92721","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebusiness-emarketing","tag-information"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.bricktowntom.com\/blog\/wp-content\/uploads\/2022\/04\/Close-up-of-person-handling-package-on-table-300x168-1.jpg?fit=300%2C168&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p3k0YU-o7v","jetpack-related-posts":[{"id":92937,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/10-ebay-selling-tips-from-successful-sellers.html","url_meta":{"origin":92721,"position":0},"title":"10 eBay selling tips from successful sellers","author":"admin","date":"March 24, 2026","format":false,"excerpt":"With over 1.6 billion listings on eBay, there\u2019s no denying that sellers have a lot of competition to capture the attention of eBay\u2019s 182 million active buyers. Selling on eBay is multifaceted: you\u2019re tasked with getting listings in front of potential buyers, completing sales, and garnering positive feedback. And some\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":92644,"url":"https:\/\/www.bricktowntom.com\/blog\/04\/ebay-fees-too-high-here-are-8-ways-to-lower-them.html","url_meta":{"origin":92721,"position":1},"title":"eBay fees too high? Here are 8 ways to lower them","author":"admin","date":"April 8, 2026","format":false,"excerpt":"As an eBay seller, you\u2019re probably not too happy with the marketplace\u2019s recent fee adjustments. eBay has increased its listing upgrade fees, made changes to the final value fees, and has begun hitting under-performing sellers with penalty fees over the last three years. Even so, eBay is still the third-most\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":92735,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/9-ways-to-promote-your-amazon-listings-and-sell-more-products.html","url_meta":{"origin":92721,"position":2},"title":"9 ways to promote your Amazon listings and sell more products","author":"admin","date":"March 22, 2026","format":false,"excerpt":"Amazon\u2019s marketplace is as lucrative as it is crowded. To profit as a seller, you have to stand out against over two million merchants. But if you do grab buyers\u2019 attention, you\u2019re bound to make sales since so many shoppers flock to Amazon. According to Seller App, a good conversion\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":93376,"url":"https:\/\/www.bricktowntom.com\/blog\/04\/woocommerce-wednesdays-multichannel-selling-is-the-present-and-future-of-ecommerce.html","url_meta":{"origin":92721,"position":3},"title":"WooCommerce Wednesdays: Multichannel selling is the present and future of ecommerce","author":"admin","date":"April 4, 2026","format":false,"excerpt":"Consumer shopping patterns continue to change. Today\u2019s buyers no longer head to a single place to look for products. Instead, they use multiple channels to find the items they want. Some customers will head to a physical store to preview a product before buying it online. Others will start their\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":93482,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/woocommerce-wednesdays-how-to-sell-on-walmart-marketplace-with-woocommerce.html","url_meta":{"origin":92721,"position":4},"title":"WooCommerce Wednesdays: How to sell on Walmart Marketplace with WooCommerce","author":"admin","date":"March 18, 2026","format":false,"excerpt":"When it comes to branching out to online marketplaces, Walmart may not be the first site that comes to mind. More established sites like Amazon or eBay may be your first consideration for third-party marketplaces. However, there are many advantages to linking WooCommerce and Walmart. Like any other sales channel,\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bricktowntom.com\/blog\/wp-content\/uploads\/2022\/08\/shopping-carts-1275480_12801-300x225-1.jpg?fit=300%2C225&ssl=1&resize=350%2C200","width":350,"height":200},"classes":[]},{"id":92088,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/how-to-sell-on-etsy-a-beginners-guide.html","url_meta":{"origin":92721,"position":5},"title":"How to sell on Etsy: A beginner\u2019s guide","author":"admin","date":"March 17, 2026","format":false,"excerpt":"Etsy is the home for original, handcrafted, or vintage products sold by regular people. Selling on Etsy is a great idea \u2014 it\u2019s the sixth-largest online marketplace in the world, with over 46 million users. Putting your product on Etsy thrusts it into the limelight, practically guaranteeing eyes on your\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/posts\/92721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/comments?post=92721"}],"version-history":[{"count":11,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/posts\/92721\/revisions"}],"predecessor-version":[{"id":102932,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/posts\/92721\/revisions\/102932"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/media\/92722"}],"wp:attachment":[{"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/media?parent=92721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/categories?post=92721"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bricktowntom.com\/blog\/wp-json\/wp\/v2\/tags?post=92721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}