{"id":93167,"date":"2026-04-26T22:00:31","date_gmt":"2026-04-27T03:00:31","guid":{"rendered":"https:\/\/www.bricktowntom.com\/blog\/?p=93167"},"modified":"2026-04-26T22:00:31","modified_gmt":"2026-04-27T03:00:31","slug":"17-examples-of-core-values-in-small-businesses","status":"publish","type":"post","link":"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html","title":{"rendered":"17 examples of core values in small businesses"},"content":{"rendered":"<p>As a small business owner, I disregarded the importance of core values until we made our first hiring mistake.<\/p>\n<p>At the time, we were a close-knit team of four employees. We hired a fifth employee that the team was split on as a candidate. I made the decision to proceed with hiring the candidate anyway because of a gut instinct. Three months later, I had to fire the candidate and another employee to help save and maintain our company culture.<\/p>\n<p>After that experience, we formed core values to avoid future mistakes and base judgments on foundational elements. Five years later, the company experienced a successful acquisition. Establishing core values was one of the reasons why I think we were able to build a company worth acquiring.<\/p>\n<p>Core values help guide the decisions, actions, and behaviors of a company. As workplaces have gone remote, hybrid, or remained in-person, a company\u2019s core values have served as a North Star for employees and executives faced with tough decisions.<\/p>\n<p>But what are some examples of small business core values, and how do they impact a company?<\/p>\n<p>We asked CEOs, founders and company leaders for their best recommendations. From &#8220;sisterhood&#8221; to &#8220;dedication to customers,&#8221; these strategies may help you develop or add to your core values.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#17_examples_of_core_values_in_small_businesses\" >17 examples of core values in small businesses<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#1_Be_the_human_your_dog_thinks_you_are\" >1. Be the human your dog thinks you are<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#2_Strength_in_numbers\" >2. Strength in numbers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#3_Go_the_extra_mile\" >3. Go the extra mile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#4_We_believe_in_family\" >4. We believe in family<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#5_Dedication_to_customers\" >5. Dedication to customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#6_Balance\" >6. Balance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#7_Confidentiality\" >7. Confidentiality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#8_Team_members_always_come_first\" >8. Team members always come first<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#9_Enjoy_the_ride\" >9. Enjoy the ride<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#10_Sisterhood\" >10. Sisterhood<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#11_We_embrace_change\" >11. We embrace change<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#12_Transparency\" >12. Transparency<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#13_Grit_is_powered_by_love\" >13. Grit is powered by love<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#14_Radical_candor_%E2%80%94_care_personally_challenge_directly\" >14. Radical candor \u2014 care personally, challenge directly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#15_The_company_wins_when_the_team_members_win\" >15. The company wins when the team members win<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#16_Sense_of_adventure\" >16. Sense of adventure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#17_Be_a_radical_giver\" >17. Be a radical giver<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/17-examples-of-core-values-in-small-businesses.html\/#Creating_core_values_for_your_small_business\" >Creating core values for your small business<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"17_examples_of_core_values_in_small_businesses\"><\/span>17 examples of core values in small businesses<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ol>\n<li><strong>Be the human your dog thinks you are.<\/strong><\/li>\n<li><strong>Strength in numbers.<\/strong><\/li>\n<li><strong>Go the extra mile.<\/strong><\/li>\n<li><strong>We believe in family.<\/strong><\/li>\n<li><strong>Dedication to customers.<\/strong><\/li>\n<li><strong>Balance.<\/strong><\/li>\n<li><strong>Confidentiality.<\/strong><\/li>\n<li><strong>Team members always come first.<\/strong><\/li>\n<li><strong>Enjoy the ride.<\/strong><\/li>\n<li><strong>Sisterhood.<\/strong><\/li>\n<li><strong>We embrace change.<\/strong><\/li>\n<li><strong>Transparency.<\/strong><\/li>\n<li><strong>Grit is powered by love.<\/strong><\/li>\n<li><strong>Radical candor \u2014 care personally, challenge directly.<\/strong><\/li>\n<li><strong>The company wins when the team members win.<\/strong><\/li>\n<li><strong>Sense of adventure.<\/strong><\/li>\n<li><strong>Be a radical giver.<\/strong><\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"1_Be_the_human_your_dog_thinks_you_are\"><\/span>1. Be the human your dog thinks you are<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cBe kind, show care for your colleagues. And even if you\u2019re an expert, give others context, reinforce the positive and help them understand. This ideology helps us create an inclusive environment where our employees are comfortable asking questions, and productivity is heightened as a result.\u201d<\/p>\n<p>\u2014 Joe Spector, <a href=\"http:\/\/dutch.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Dutch<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Strength_in_numbers\"><\/span>2. Strength in numbers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cEmployees wear a lot of hats when working at an early-stage startup. There are always lofty goals and never enough resources to achieve those goals alone or working independently. Strength in numbers \u2014 which we define as utilizing all available resources \u2014 inspires us to rely on those around us to accomplish our work, together. One example of this is operating in an Agile environment and using Kanban workflows, where a team member can easily jump in on a bottlenecked area to make sure things keep moving.<\/p>\n<p>\u201cThere\u2019s a good quote behind the value as well: \u2018If you want to go fast, go alone. If you want to go far, go together.\u2019 By working together and relying on the creativity of our community, a strength-in-numbers approach enables us to go much further as a company.\u201d<\/p>\n<p>\u2014 Adrian James, <a href=\"https:\/\/terkel.io\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Terkel<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Go_the_extra_mile\"><\/span>3. Go the extra mile<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cTo highlight when a team member goes the extra mile for a client or another team member, we share kudos messages in our monthly internal eNewsletter \u2014 often in the form of verbatim praise from the client or a direct quote from a colleague. This newsletter goes out to our team across Canada and at our virtual quarterly meetings.<\/p>\n<p>\u201cSince we are mostly remote, it\u2019s important to communicate those successes to the whole team and ensure people know their work is valued. We want to recognize when someone goes out of their way to solve a problem, puts in extra effort, and sees an initiative through beyond the typical amount of work required.\u201d<\/p>\n<p>\u2014 Colton De Vos, <a href=\"https:\/\/www.resolutets.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Resolute Technology Solutions<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_We_believe_in_family\"><\/span>4. We believe in family<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cSince 1977, our business has been owned and operated by commercial finance brokers, who also happen to be family. While there are many challenges to having a family business, there are also many benefits. As a family of commercial finance brokers, we are real people providing real solutions for our customers for generations to come.<\/p>\n<p>\u201cFamily-owned businesses have always been the backbone of our economy, and we are proud to be a part of that.\u201d<\/p>\n<p>\u2014 Carey Wilbur, <a href=\"http:\/\/charteraz.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Charter Capital<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Dedication_to_customers\"><\/span>5. Dedication to customers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cWe always act in the best interest of the client. We are a customer-centric company and we go above and beyond to make sure that our client strategies and recommendations provide the most value based on their needs. Some companies focus more on sales numbers, but our dedication to our clients has been the hallmark of our success. We take the time necessary to build a rapport and understand our clients&#8217; needs.\u201d<\/p>\n<p>\u2014 Chris Abrams, <a href=\"https:\/\/marcaninsurance.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Marcan Insurance<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Balance\"><\/span>6. Balance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cIt&#8217;s so hard to choose one core value above the rest, however, our core value of balance is integral to the framework, functioning and philosophy of Miss Details. It permeates every aspect of the work we do, from balancing data and design to create effective sensory branding, to mapping out a marketing strategy fueled by both logic and emotion. Personally and professionally my goal is to have and promote a healthy work-life balance for my team \u2014 which is a little more difficult as an entrepreneur!\u201d<\/p>\n<p>\u2014 Tanya Gagnon, <a href=\"https:\/\/missdetails.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Miss Details<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"7_Confidentiality\"><\/span>7. Confidentiality<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cWhen talking to clients about their finances, they want to ensure that they are in a safe space where I will not share their personal information with others. At the onset of the coaching relationship, I guarantee that clients know that their conversations with me are treated confidentially. This lets them know that they can speak freely without holding back on their struggles with their finances or their relationships. Ultimately, clients can talk comfortably and start making strides in accomplishing their future goals.\u201d<\/p>\n<p>\u2014 Annette Harris, <a href=\"http:\/\/www.harriscashcoach.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Harris Financial Coaching<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"8_Team_members_always_come_first\"><\/span>8. Team members always come first<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cI run a digital online company using a team of virtual assistants. Keeping employees happy across multiple geographies can always be a challenge. But one core value I use is a quote from Richard Branson which goes: \u2018Clients do not come first. Employees come first. If you take care of your employees, they will take care of the clients.\u2019 This helps keep employees motivated, and improves retention and overall productivity \u2014 thus improving the business&#8217;s sales and revenue.\u201d<\/p>\n<p>\u2014 Mogale Modisane, <a href=\"http:\/\/www.toolsgalorehq.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">ToolsGaloreHQ.com<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"9_Enjoy_the_ride\"><\/span>9. Enjoy the ride<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cI work at an IT solutions company called Electric, and although that product might not sound fun, working here certainly is. One of our core values is to enjoy the ride and I think the company does a great job of promoting it. We&#8217;ve done Drag Queen Bingo over Zoom, taken happy hour boat cruises on the Hudson and members of our team even met Dan Levy when he was a keynote speaker at our big annual event. There&#8217;s a culture of fun and excitement here and I think it energizes us to perform better and make work more enjoyable.\u201d<\/p>\n<p>\u2014 Ryan McSweeney, <a href=\"https:\/\/www.electric.ai\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Electric IT Support<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"10_Sisterhood\"><\/span>10. Sisterhood<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cIn a primarily female industry, sisterhood is a company value that keeps our culture supportive and empowering. This value helps share our passions and connects us within the company and to our clients. These deep connections are powerful in maintaining a positive employee experience and an exceptional customer experience.<\/p>\n<p>\u2014 Vanessa Molica, <a href=\"https:\/\/thelashandsugarcompany.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">The Lash &amp; Sugar Company<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"11_We_embrace_change\"><\/span>11. We embrace change<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cIf the last decade has shown us anything, it\u2019s that change is occurring faster than ever. To sustain your small business in the long run, it&#8217;s crucial that you embrace this change and learn to adapt to it. While many small companies hate change and want \u2018business as usual,\u2019 avoiding updates to their processes at every turn or having to pivot, our company embraces it. Learning to love change and embrace it makes us more nimble and flexible. This allows us to more quickly adapt to changing customer preferences and modes of doing business. To me, this core value has been especially pertinent and important during the last two years of the pandemic.\u201d<\/p>\n<p>\u2014 John Ross, <a href=\"https:\/\/testprepinsight.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Test Prep Insight<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"12_Transparency\"><\/span>12. Transparency<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cIn this remote work environment, it can be easy to hide mistakes or feel the need to cover up why you weren&#8217;t at your computer. Fostering transparency as a core value ensures no one tries to cover up their mistakes or feels the need to fib. Being a 100% remote organization, this is something we make sure our team feels confident in from day one.\u201d<\/p>\n<p>\u2014 Alison French, Emerged<\/p>\n<h2><span class=\"ez-toc-section\" id=\"13_Grit_is_powered_by_love\"><\/span>13. Grit is powered by love<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cBeing an entrepreneur takes grit. Grit is powered by love. You must love what you are doing or you\u2019ll never ever have the strength to get through the challenges.<\/p>\n<p>\u201cThis is our core value that drives everything we do. We work hard to develop recipes, engage with readers and maintain brand awareness, but it would be impossible without genuine love for cooking, interacting online, and having a vision for our brand. It is a grind, but because we love what we do and love our readers, it makes it so much easier to tackle inevitable challenges.\u201d<\/p>\n<p>\u2014 Sylvia Fountaine, <a href=\"https:\/\/feastingathome.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">Feasting at Home<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"14_Radical_candor_%E2%80%94_care_personally_challenge_directly\"><\/span>14. Radical candor \u2014 care personally, challenge directly<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cRadical candor is the idea that you should share opinions directly and openly with your team. With smaller, growing businesses there is not a lot of room to hide your thoughts or feelings, both in the sense of physical space but also in the sense of being able to scale and build effectively. Radical candor forces us to lay all of our cards on the table \u2014 even if it may be uncomfortable. It allows us to uncover things that need to improve, small issues that if left untreated will become larger problems at scale. By having your entire team practice radical candor you work together to build a better business and are constructively forced into looking at things from multiple perspectives and be more successful because of it.<\/p>\n<p>\u2014 Sam Gallen, <a href=\"http:\/\/collystring.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">collystring<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"15_The_company_wins_when_the_team_members_win\"><\/span>15. The company wins when the team members win<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cAt Mashman Ventures, one of our core values is to \u2018Always chase after your vision.\u2019 Everyone on the team is constantly encouraged to chase after their own goals in business and in life. When the team meets, we ask each other about recent wins at work and beyond to celebrate them. We ask each other if there&#8217;s anything we can do to help, offering our expertise to each other. We also emphasize personal growth for everyone on the team.<\/p>\n<p>\u201cOur founder, Isaac Mashman, likes to say that \u2018At the center of all achievement is personal growth.\u2019 When everyone on the team is eating well, the company must be doing well. In creating this culture, all of us on the team grow professionally and personally, have a great support system, and the company benefits as a result.\u201d<\/p>\n<p>\u2014 Eric Chow, Mashman Ventures<\/p>\n<h2><span class=\"ez-toc-section\" id=\"16_Sense_of_adventure\"><\/span>16. Sense of adventure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cMy favorite core value is our sense of adventure. It&#8217;s what we built our company on, and we still live by it. Successful entrepreneurs don&#8217;t wake up one morning and decide to become one. They&#8217;ve always had an entrepreneurial mindset. Don&#8217;t be shy if you have a business idea or project; try it. \u2018You&#8217;ll always miss the shots you didn&#8217;t take.\u2019 Without my sense of adventure, I would not be where I am today.\u201d<\/p>\n<p>\u2014 Ouriel Lemmel, <a href=\"https:\/\/www.appwinit.com\/\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">WinIt<\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"17_Be_a_radical_giver\"><\/span>17. Be a radical giver<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>\u201cOn January 1, 2018, I made \u2018giving\u2019 my word of the year for 2018, and that decision has had ramifications in my business and ripple effects across the people I serve. My entire team approaches business from the perspective of serving more and giving more value to everyone in our audience. Although it&#8217;s not the reason we give, we&#8217;ve found that the more we give, the more we get. Giving is no longer my word of the year; it is the essence of my business.\u201d<\/p>\n<p>\u2014 Bobby Klinck, BobbyKlinck.com<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Creating_core_values_for_your_small_business\"><\/span>Creating core values for your small business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As you can see from these examples, creating core values for your company can be a fun and incredibly impactful way to shape an organization and guide employees.<\/p>\n<p>A perfect core value aligns with the beliefs of a founder and the employees who work within a company. If everyone can buy-in, understand, and get inspired by a core value, then you know you\u2019ve found a winner.<\/p>\n<p>Use these core value examples to get inspired and create the guiding principles for your small business.<\/p>\n<p>The post 17 examples of core values in small businesses appeared first on <a rel=\"follow noopener\" href=\"https:\/\/www.godaddy.com\/garage\" data-wpel-link=\"internal\" target=\"_self\">GoDaddy Blog<\/a>.<\/p>\n<p>Source: Go Daddy Garage<\/p>\n<p id=\"kc_opp\"><small>Republished by  <a href=\"http:\/\/www.blogtrafficexchange.com\/\">Blog Post Promoter<\/a><\/small><\/p>","protected":false},"excerpt":{"rendered":"<p>As a small business owner, I disregarded the importance of core values until we made our first hiring mistake. 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