{"id":93460,"date":"2026-03-21T21:08:23","date_gmt":"2026-03-22T02:08:23","guid":{"rendered":"https:\/\/www.bricktowntom.com\/blog\/?p=93460"},"modified":"2026-03-21T21:08:23","modified_gmt":"2026-03-22T02:08:23","slug":"what-to-consider-when-redesigning-a-website","status":"publish","type":"post","link":"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html","title":{"rendered":"What to consider when redesigning a website"},"content":{"rendered":"<p>Is your website feeling a little stale and outdated? Perhaps your sales are stagnant? If you answered yes, it might be time for a website redesign. And while redesigning a website might seem daunting, with the right pre-work and a solid plan, any small business owner can reap the benefits of a website overhaul.<\/p>\n<div class=\"callout\">A website redesign can help you breathe new life into your website, revive your sales, and bring you new clients.<\/div>\n<p>&nbsp;<\/p>\n<p>However, there are a few key things to consider before you embark on a website redesign journey.<\/p>\n<p>In this article, we\u2019ll cover:<\/p>\n<ul>\n<li><strong><a href=\"#right-time-for-redesign\"> When is the right time for a redesign? <\/a><\/strong><\/li>\n<li><strong><a href=\"#approach-redesigning\">How to approach redesigning a website.<\/a><\/strong><\/li>\n<li><strong><a href=\"#redesign-considerations\">What to consider when redesigning a website.<\/a><\/strong>\n<ul>\n<li><strong><a href=\"#perform-website-audit\">Perform a website audit.<\/a><\/strong><\/li>\n<li><strong><a href=\"#identify-website-goals\">Identify your website goals.<\/a><\/strong><\/li>\n<li><strong><a href=\"#visual-style\">Decide on your visual style.<\/a><\/strong><\/li>\n<li><strong><a href=\"#gathering-content\">Gather all your content. <\/a><\/strong><\/li>\n<li><strong><a href=\"#DIY-or-designer\">Decide if you want to DIY or hire a designer.<\/a><\/strong><\/li>\n<li><strong><a href=\"#allocate-a-budget\">Allocate a budget. <\/a><\/strong><\/li>\n<\/ul>\n<\/li>\n<li><strong><a href=\"#pros-and-cons-of-redesigning-your-website-yourself\">Pros and cons of redesigning your website yourself.<\/a><\/strong><\/li>\n<li><strong><a href=\"#pros-and-cons-of-hiring-a-designer\">Pros and cons of hiring a designer. <\/a><\/strong><\/li>\n<li><strong><a href=\"#redesigning-your-website-with-WordPress\">Redesigning your website with WordPress.<\/a><\/strong><\/li>\n<li><strong><a href=\"#using-a-website-builder-to-redesign-your-website\">Using a website builder to redesign your website. <\/a><\/strong><\/li>\n<li><strong><a href=\"#redesign-your-website-with-GoDaddy&#039;s-Website-Design-Services\">Redesign your website with GoDaddy\u2019s Website Design Services. <\/a><\/strong><\/li>\n<li><strong><a href=\"#putting-it-all-together\">Putting it all together.<\/a><\/strong><\/li>\n<\/ul>\n<p>Let\u2019s get started!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#When_is_the_right_time_to_redesign_your_website\" >When is the right time to redesign your website?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Is_it_fresh\" >Is it fresh?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Are_your_sales_stagnant\" >Are your sales stagnant?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Is_it_current\" >Is it current?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#How_to_approach_redesigning_a_website\" >How to approach redesigning a website<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Website_refresh\" >Website refresh<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Website_redesign\" >Website redesign<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#What_to_consider_when_redesigning_a_website\" >What to consider when redesigning a website<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#1_Perform_a_website_audit\" >1. Perform a website audit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#2_Identify_your_website_goals\" >2. Identify your website goals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#3_Decide_on_your_visual_style\" >3. Decide on your visual style<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#4_Gather_all_your_content\" >4. Gather all your content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#5_Decide_if_you_want_to_DIY_or_hire_a_designer\" >5. Decide if you want to DIY or hire a designer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#6_Allocate_a_budget\" >6. Allocate a budget<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Pros_and_cons_of_redesigning_your_website_yourself\" >Pros and cons of redesigning your website yourself<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Pros_and_cons_of_hiring_a_designer\" >Pros and cons of hiring a designer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Redesigning_your_website_with_WordPress\" >Redesigning your website with WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Using_a_website_builder_to_redesign_your_website\" >Using a website builder to redesign your website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Redesign_your_website_with_GoDaddys_Website_Design_Services\" >Redesign your website with GoDaddy\u2019s Website Design Services<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.bricktowntom.com\/blog\/03\/what-to-consider-when-redesigning-a-website.html\/#Lets_wrap_it_up\" >Let\u2019s wrap it up<\/a><\/li><\/ul><\/nav><\/div>\n<h2 id=\"right-time-for-redesign\"><span class=\"ez-toc-section\" id=\"When_is_the_right_time_to_redesign_your_website\"><\/span>When is the right time to redesign your website?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>First, let\u2019s talk about timing. Redesigning a website is an investment in your business \u2014 an investment of time and, often, money. So you want to be sure now\u2019s the time for a website redesign. Take a close look at your current website and ask:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Is_it_fresh\"><\/span>Is it fresh?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If your website feels stale \u2014 especially when you look at it against competitor sites \u2014 and it\u2019s been several years since the last overhaul, it\u2019s a good idea to redesign your website. This gives you the perfect opportunity to modernize the design and ensure your website looks professional.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Are_your_sales_stagnant\"><\/span>Are your sales stagnant?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If your sales have slowed or you\u2019re not getting enough client inquiries or new leads, this could be a sign that your website is hard to navigate or that your visitors can\u2019t find the information they want. Redesigning your website will enable you to make your website easier to use as well as improve your conversion rate.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Is_it_current\"><\/span>Is it current?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you\u2019ve pivoted your business and your website still lists services and products you no longer offer, it\u2019s time to embark on a redesign journey. By redesigning your website, you\u2019ll be able to list the current services and offers and eliminate visitor confusion about what you provide.<\/p>\n<h2 id=\"approach-redesigning\"><span class=\"ez-toc-section\" id=\"How_to_approach_redesigning_a_website\"><\/span>How to approach redesigning a website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When it comes to website redesign, you can opt for a minor website refresh or take on a complete redesign.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Website_refresh\"><\/span>Website refresh<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As the name implies, a website refresh refers to making minor changes and updates to the content that\u2019s already there. This can include changing up the photos used on the website or updating your color scheme.<\/p>\n<p>A website refresh is recommended when you\u2019re generally happy with your website but it could use a fresh coat of paint. You can complete a website refresh relatively quickly.<\/p>\n<p>If only a handful of pages need updating, you\u2019re better off choosing to refresh your website.<\/p>\n<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Website_redesign\"><\/span>Website redesign<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Unlike a website refresh, redesigning a website is more involved. It means completely changing the look and feel of your website as well as writing new copy, replacing images\/videos, and coming up with a new site structure for easier navigation.<\/p>\n<p>A website redesign can take weeks, maybe even months, depending on the size of your website.<\/p>\n<p>But if your website is not bringing you sales or your conversion rate is low, then it\u2019s better to choose the website redesign option to give your website a new life.<\/p>\n<h2 id=\"redesign-considerations\"><span class=\"ez-toc-section\" id=\"What_to_consider_when_redesigning_a_website\"><\/span>What to consider when redesigning a website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Now that you know if your website needs a refresh or a redesign and when you should redesign your small business website, let\u2019s talk about what you need to keep in mind.<\/p>\n<h3 id=\"perform-website-audit\"><span class=\"ez-toc-section\" id=\"1_Perform_a_website_audit\"><\/span>1. Perform a website audit<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>First things first \u2014 <a href=\"https:\/\/www.godaddy.com\/garage\/audit-website\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">audit your current website<\/a>. This will help you determine if you need to redesign the entire website from scratch or simply update a few key pages. A few elements to look out for include:<\/p>\n<ul>\n<li>The number of pages you have and if they are still relevant to your offers<\/li>\n<li>Outdated website copy<\/li>\n<li>Broken links that need to be redirected to new or current pages<\/li>\n<li>Your website traffic and visitors so you can compare the results of your redesign<\/li>\n<\/ul>\n<p>You also can create a website survey and ask your current clients and customers to fill it out. This is a good way to get a firsthand account of how your target audience uses your website and what they struggle with.<\/p>\n<h3 id=\"identify-website-goals\"><span class=\"ez-toc-section\" id=\"2_Identify_your_website_goals\"><\/span>2. Identify your website goals<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Decide what role your website has in your overall business strategy. In other words, what do you want your visitors to do once they land on your website? This might include:<\/p>\n<ul>\n<li>Signing up for your email list<\/li>\n<li>Checking out your online shop<\/li>\n<li>Booking a consultation call<\/li>\n<\/ul>\n<p>Based on your website goals, you can determine the customer journey and decide what the call-to-action (CTA) should be on each page of your site. Make it as easy as possible for your website visitors to take that next action.<\/p>\n<h3 id=\"visual-style\"><span class=\"ez-toc-section\" id=\"3_Decide_on_your_visual_style\"><\/span>3. Decide on your visual style<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Next, choose the <a href=\"https:\/\/www.godaddy.com\/garage\/define-the-design-configuring-styles-in-wordpress\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">visual style<\/a> for your website.<\/p>\n<div class=\"callout\"> Your website should match the rest of your brand and appeal to your target audience.<\/div>\n<p>&nbsp;<\/p>\n<p>It\u2019s also a good idea to visit a few competitor websites and note styles and features that inspire you. Just remember, your website should uniquely represent <em>your<\/em> business \u2014 no copy and paste allowed!<\/p>\n<p>Alternatively, you might decide to go in the opposite direction to stand out more. This is a good idea if your market is overly saturated and you want an edge over your competitors.<\/p>\n<p><strong>Editor\u2019s note:<\/strong> GoDaddy\u2019s <a href=\"https:\/\/www.godaddy.com\/websites\/website-builder\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">Websites + Marketing solution <\/a>makes it a snap to create a cohesive look across your website, social media profiles, email marketing and more!<\/p>\n<h3 id=\"gathering-content\"><span class=\"ez-toc-section\" id=\"4_Gather_all_your_content\"><\/span>4. Gather all your content<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>So you\u2019ve got your visual style, you\u2019ve decided on your website goals, and you know exactly what needs to be updated and changed. Now is the time to gather all the content you\u2019ll need for the redesign.<\/p>\n<p>This can include:<\/p>\n<ul>\n<li>New copy for all the pages on your website, including customer testimonials<\/li>\n<li>New photos \u2014 which could mean you need to arrange a photoshoot<\/li>\n<li>List of tools, plugins and other integrations that need to be added to your website<\/li>\n<\/ul>\n<p><strong>Time-saving tip:<\/strong> Ask for testimonials from satisfied customers every time you complete a job, fulfill an order, etc.<\/p>\n<h3 id=\"DIY-or-designer\"><span class=\"ez-toc-section\" id=\"5_Decide_if_you_want_to_DIY_or_hire_a_designer\"><\/span>5. Decide if you want to DIY or hire a designer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/p>\n<p>Again, redesigning a website is an investment. Do you have the time, money, skill and\/or willingness to learn? Or would you rather hire a professional to do the heavy lifting?<\/p>\n<p>With the do-it-yourself (DIY) approach, you might redesign your website using a premade template or theme and replace the content with your own. Or you could invest in a DIY website design course that walks you through the entire process of creating a site from scratch (or more from scratch).<\/p>\n<p>Hiring a designer means you\u2019ll work with a professional web designer to complete the redesign. While you\u2019ll need to provide your designer with the content for your website, they\u2019ll do most of the work \u2014 freeing up your time to focus on what you do best.<\/p>\n<p>Both methods come with their own set of pros and cons. We\u2019ll address those later on, but keep in mind that the final choice depends on how much time you have and the budget you have available. This brings us to the final point you need to keep in mind when redesigning a website \u2014 allocating a budget.<\/p>\n<p><em>Related: <a href=\"https:\/\/www.godaddy.com\/garage\/7-reasons-why-its-worth-investing-in-professional-website-development\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">7 reasons why it\u2019s worth investing in professional website development<\/a><\/em><\/p>\n<h3 id=\"allocate-a-budget\"><span class=\"ez-toc-section\" id=\"6_Allocate_a_budget\"><\/span>6. Allocate a budget<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As mentioned earlier, you can choose to do a website refresh or opt for a complete redesign. Depending on the complexity of your project, you need to allocate the appropriate budget.<\/p>\n<p>For example, if you\u2019re completely redesigning a website, you also need to think about whether you\u2019ll hire a professional copywriter or write the copy yourself. Similarly, if you need a brand photoshoot, you\u2019ll have to add that to the cost of your website redesign.<\/p>\n<p>Plus, hiring a designer will be more expensive than using the DIY approach \u2014 so that\u2019s another thing to keep in mind when it comes to your redesign budget.<\/p>\n<h2 id=\"pros-and-cons-of-redesigning-your-website-yourself\"><span class=\"ez-toc-section\" id=\"Pros_and_cons_of_redesigning_your_website_yourself\"><\/span>Pros and cons of redesigning your website yourself<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Using the <a href=\"https:\/\/www.godaddy.com\/garage\/3-website-design-tips-diyer\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">DIY approach<\/a> to redesign your website is certainly a viable method. But as with anything else in life, there are pros and cons.<\/p>\n<p>Pros of DIY website redesign include:<\/p>\n<ul>\n<li>You\u2019ll save money by not hiring a designer, copywriter, photographer, etc.<\/li>\n<li>You\u2019ll get to know your website platform inside and out.<\/li>\n<li>You\u2019ll be able to confidently update your website whenever you need to.<\/li>\n<\/ul>\n<p>The downside of redesigning a website yourself is that it can be quite time-consuming, especially if you\u2019re a beginner.<\/p>\n<h2 id=\"pros-and-cons-of-hiring-a-designer\"><span class=\"ez-toc-section\" id=\"Pros_and_cons_of_hiring_a_designer\"><\/span>Pros and cons of hiring a designer<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you don\u2019t have a lot of time on your hand, <a href=\"https:\/\/www.godaddy.com\/garage\/7-reasons-why-its-worth-investing-in-professional-website-development\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">hiring a designer<\/a> might be your best option.<\/p>\n<p>Pros of hiring a designer include:<\/p>\n<ul>\n<li>Frees up your time so you can focus on other tasks in your business.<\/li>\n<li>You\u2019ll end up with a unique website that looks professional.<\/li>\n<li>Your website will stand out and be set up in a way that helps you reach your goals.<\/li>\n<\/ul>\n<p>The downside of hiring a designer is that it can be an expensive option. Plus, some designers have a long waitlist, which means you might have to wait a few months for your project to be done.<\/p>\n<h2 id=\"redesigning-your-website-with-WordPress\"><span class=\"ez-toc-section\" id=\"Redesigning_your_website_with_WordPress\"><\/span>Redesigning your website with WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>If you\u2019re using WordPress to redesign your website, you have a couple of options. You can opt for a complete redesign with a custom-coded theme. This option will probably be the most expensive if you\u2019re hiring a professional designer.<\/p>\n<p>Alternatively, if you have the time and the will to learn code, you can create a custom theme yourself. Keep in mind that this can be quite time-consuming if you\u2019re a beginner coder.<\/p>\n<p>Another option is to use a premade WordPress theme as the base and customize it with your colors, fonts and content. This option is quite effective as it allows you to redesign a website quickly and is often cheaper, even if you\u2019re hiring a designer.<\/p>\n<h2 id=\"using-a-website-builder-to-redesign-your-website\"><span class=\"ez-toc-section\" id=\"Using_a_website_builder_to_redesign_your_website\"><\/span>Using a website builder to redesign your website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>With a website builder, your redesign can be a lot simpler. Most website builders use a drag-and-drop interface, which makes it easier to complete the redesign yourself. There\u2019s also no complicated code so you can complete the redesign much faster.<\/p>\n<p>Depending on the website builder you use for your website, you might have to redesign the pages from scratch. However, some website builders come with built-in templates so you might just need to switch to a new template and add your content, colors and fonts.<\/p>\n<h2 id=\"redesign-your-website-with-GoDaddy's-Website-Design-Services\"><span class=\"ez-toc-section\" id=\"Redesign_your_website_with_GoDaddys_Website_Design_Services\"><\/span>Redesign your website with GoDaddy\u2019s Website Design Services<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<\/p>\n<p>If your website is in dire need of a redesign, GoDaddy\u2019s Website Design Services could be a great solution. Unlike many independent designers, the GoDaddy design team offers a fast four- to six-week turnaround so you can launch your new website quickly. Plus, with more than 20 years of experience, you can rest assured that your website will look polished and professional.<\/p>\n<p>GoDaddy Website Services offers a range of <a href=\"https:\/\/www.godaddy.com\/websites\/web-design\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">web design packages<\/a> suitable for websites of all sizes, from simple websites to online stores. Best of all, your website will look great on all devices and be optimized for search engines.<\/p>\n<h2 id=\"putting-it-all-together\"><span class=\"ez-toc-section\" id=\"Lets_wrap_it_up\"><\/span>Let\u2019s wrap it up<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Redesigning your small business website might seem like a daunting task. But once you know your options and what steps are involved, it\u2019s a lot easier to put together a game plan to redesign your website.<\/p>\n<p>To recap, you can redesign your website using the DIY approach with the help of a premade theme or a course. Or, you can hire a web designer to do it for you. No matter which option you choose, keep the following in mind:<\/p>\n<ul>\n<li>Give your website a thorough audit to determine what content and features need updating and what needs to be removed<\/li>\n<li>Identify the primary goal for your website<\/li>\n<li>Define your visual style<\/li>\n<li>Keep your target audience in mind to ensure the redesigned website still appeals to them<\/li>\n<\/ul>\n<p>Once you\u2019ve completed the steps above, gather all your content and use the tips outlined in this article to help you redesign your website. And if you want to hand over the redesign to a trusted professional, <a href=\"https:\/\/www.godaddy.com\/websites\/web-design\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">chat with one of GoDaddy&#8217;s expert designers<\/a> to create a website that truly reflects your vision.<\/p>\n<p>The post What to consider when redesigning a website appeared first on <a rel=\"follow noopener\" href=\"https:\/\/www.godaddy.com\/garage\" data-wpel-link=\"internal\" target=\"_self\">GoDaddy Blog<\/a>.<\/p>\n<p>Source: Go Daddy Garage<\/p>\n<p id=\"kc_opp\"><small>Republished by  <a href=\"http:\/\/www.blogtrafficexchange.com\/\">Blog Post Promoter<\/a><\/small><\/p>","protected":false},"excerpt":{"rendered":"<p>Is your website feeling a little stale and outdated? Perhaps your sales are stagnant? If you answered yes, it might be time for &hellip;<\/p>\n","protected":false},"author":1,"featured_media":93461,"comment_status":"false","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23511],"tags":[126],"class_list":["post-93460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebusiness-emarketing","tag-information"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.bricktowntom.com\/blog\/wp-content\/uploads\/2022\/08\/redesigning-a-website-code-300x168-1.jpg?fit=300%2C168&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p3k0YU-ojq","jetpack-related-posts":[{"id":92249,"url":"https:\/\/www.bricktowntom.com\/blog\/04\/nominate-a-local-business-that-could-use-your-website-redesign-services.html","url_meta":{"origin":93460,"position":0},"title":"Nominate a local business that could use your website redesign services \u00a0","author":"admin","date":"April 8, 2026","format":false,"excerpt":"Who doesn\u2019t love the IRL experience of visiting a favorite local business? The friendly faces, familiar conversations, products or services you know and love\u2026 but it can be awkward, as a pro, to suggest they need website redesign services. Umm\u2026 love visiting your business, but can we talk website redesign\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":93486,"url":"https:\/\/www.bricktowntom.com\/blog\/04\/weekly-news-for-designers-%e2%84%96-656.html","url_meta":{"origin":93460,"position":1},"title":"Weekly News for Designers \u2116 656","author":"admin","date":"April 7, 2026","format":false,"excerpt":"Ripple Icon Library \u2013 Grab this free library of 500+ icons for use with Figma. CSS border animations \u2013 Techniques for creating unique animated border effects. 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