{"id":93497,"date":"2026-04-05T18:01:52","date_gmt":"2026-04-05T23:01:52","guid":{"rendered":"https:\/\/www.bricktowntom.com\/blog\/?p=93497"},"modified":"2026-04-05T18:01:52","modified_gmt":"2026-04-05T23:01:52","slug":"how-to-post-a-video-to-youtube-the-right-way-2022-checklist","status":"publish","type":"post","link":"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html","title":{"rendered":"How to post a video to YouTube the right way: 2022 checklist"},"content":{"rendered":"<p>If you\u2019re reading these words, then I\u2019ll assume that you\u2019ve dove headfirst into the wonderful world of video marketing for your small business. Whether you shot a selfie video on your smartphone or worked with a world-class video production team to create a Hollywood masterpiece, now comes the important part: how to post a video on YouTube.<\/p>\n<p>Before we get started with the steps to upload a video on YouTube, I want to tackle a few frequently asked questions about the second-largest search engine in the world.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#What_does_it_mean_to_be_a_YouTube_creator\" >What does it mean to be a YouTube creator?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#What_kinds_of_videos_can_I_upload_to_YouTube\" >What kinds of videos can I upload to YouTube?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#How_can_I_improve_my_video_quality_before_I_post_to_YouTube\" >How can I improve my video quality before I post to YouTube?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Double-check_your_background\" >Double-check your background<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Invest_in_your_lighting\" >Invest in your lighting<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Listen_to_your_audio\" >Listen to your audio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Breathe_and_smile\" >Breathe and smile<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Embrace_editing\" >Embrace editing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#How_to_upload_a_video_on_YouTube\" >How to upload a video on YouTube<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Whats_the_difference_between_uploading_a_video_to_YouTube_and_publishing_your_video\" >What\u2019s the difference between uploading a video to YouTube and publishing your video?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#What_are_the_steps_to_upload_a_video_on_YouTube\" >What are the steps to upload a video on YouTube?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Adding_video_details\" >Adding video details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Why_is_a_custom_thumbnail_important\" >Why is a custom thumbnail important?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Additional_video_attributes\" >Additional video attributes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#How_do_I_publish_my_video_on_YouTube\" >How do I publish my video on YouTube?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#What_can_I_do_with_a_published_YouTube_video\" >What can I do with a published YouTube video?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Embed_your_YouTube_video_on_your_website_or_landing_page\" >Embed your YouTube video on your website or landing page<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Embed_your_YouTube_video_in_a_blog_post\" >Embed your YouTube video in a blog post<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Share_your_YouTube_video_on_social_media\" >Share your YouTube video on social media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Share_your_YouTube_video_in_your_email_marketing_campaigns\" >Share your YouTube video in your email marketing campaigns<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.bricktowntom.com\/blog\/04\/how-to-post-a-video-to-youtube-the-right-way-2022-checklist.html\/#Putting_it_all_together\" >Putting it all together<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_does_it_mean_to_be_a_YouTube_creator\"><\/span>What does it mean to be a YouTube creator?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>By posting a video on YouTube, you officially become a YouTube creator. Before you can add your video content, you will need to create a YouTube channel.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_kinds_of_videos_can_I_upload_to_YouTube\"><\/span>What kinds of videos can I upload to YouTube?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The beauty of being a YouTube creator is that you have options. You can play to viewers\u2019 diminishing attention spans by posting a <a href=\"https:\/\/youtu.be\/xTVgFRm1Pyg\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">YouTube Short<\/a>, which is a vertical video that runs 60 seconds or less, or a longer-form video that can run for minutes or even hours. If you want to use YouTube to grow your sales, you might consider one of the following video formats:<\/p>\n<ul>\n<li>Your origin story<\/li>\n<li>Customer testimonials<\/li>\n<li>Product highlight videos<\/li>\n<li>Entertaining or humorous videos<\/li>\n<li>Behind the scenes<\/li>\n<\/ul>\n<p>If you can\u2019t seem to come up with YouTube video ideas, try using keyword research tools like Google Trends as a thought starter.<\/p>\n<p><strong><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_can_I_improve_my_video_quality_before_I_post_to_YouTube\"><\/span>How can I improve my video quality before I post to YouTube?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Thinking back to my first foray into video marketing, I was a mess. I had clammy hands, sweat soaking through my shirt collar, and I felt so uncomfortable staring into the small pinhole of the camera. If you\u2019re using video to increase sales, then here are four video best practices to improve your YouTube video quality:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Double-check_your_background\"><\/span>Double-check your background<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Before you hit record, be sure to think visually. Is there anything behind you that could distract the viewer from hearing and absorbing your message? I always like to do a quick five-second test film, so I can review the background and make any adjustments.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Invest_in_your_lighting\"><\/span>Invest in your lighting<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>If you have a large window or can record outside, be sure to face the sun (aka your source of light) so you don\u2019t have shadows covering your face. If you don\u2019t have access to natural light, consider investing in a ring light or some LED studio lamps.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Listen_to_your_audio\"><\/span>Listen to your audio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>I\u2019ll never forget the time I recorded a 20-minute video in one take. I was proud and elated to have accomplished such a feat. My jubilation quickly morphed into disgust as I played back the video and realized the microphone had never caught a single syllable. Whenever you\u2019re starting a recording session, be sure to record yourself for more than 15 seconds and listen to the audio to make sure your microphone is working properly.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Breathe_and_smile\"><\/span>Breathe and smile<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Recording videos is nerve-wracking and takes you out of your comfort zone. Before you press record, be sure to take a deep breath to steady your nerves. Remind yourself that absolutely no one knows what you are going to say in the video, so you can\u2019t mess up. As you record the video, be sure to smile. Smiling throughout the video is <a href=\"https:\/\/www.mcneese.edu\/wp-content\/uploads\/2020\/08\/ajpr03_07.pdf\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">associated with sociability, sincerity and competence<\/a>\u00a0and will make a lasting positive impression on your audience.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Embrace_editing\"><\/span>Embrace editing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Remember how I mentioned my first YouTube video? It was a holiday greeting to our clients, and it was a giant snoozefest that failed upon launch because I didn\u2019t understand video editing best practices. But as they say, \u201cOne person\u2019s trash is another person\u2019s treasure.\u201d Even though I can\u2019t \u201ctake back\u201d that first YouTube video, I did a bit of editing to show you how even the most boring video can be jazzed up to engage and provide value to your viewers.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_upload_a_video_on_YouTube\"><\/span>How to upload a video on YouTube<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I\u2019ll assume you\u2019ve already followed the steps to create a YouTube channel, so now it\u2019s time to upload your video to YouTube.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Whats_the_difference_between_uploading_a_video_to_YouTube_and_publishing_your_video\"><\/span>What\u2019s the difference between uploading a video to YouTube and publishing your video?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Simply put, when you upload a video, the video file is imported to YouTube. When you publish a video, the video is made available for anyone to watch.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_are_the_steps_to_upload_a_video_on_YouTube\"><\/span>What are the steps to upload a video on YouTube?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>For a quick walk-through of the steps to upload a video to YouTube from your laptop or desktop computer, you can <a href=\"https:\/\/www.youtube.com\/watch?v=NDNt44uAg-Y\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">check out this video tutorial<\/a>\u00a0from the official YouTube creators channel. If you are uploading from your smartphone or tablet, here is a <a href=\"https:\/\/www.youtube.com\/watch?v=NDNt44uAg-Y\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">mobile-specific video tutorial<\/a>. After uploading hundreds of videos to YouTube over the years, I can confidently say that it\u2019s significantly easier to use a laptop or desktop computer, so I\u2019ll be sharing that process below:<\/p>\n<ol>\n<li>Sign in to YouTube Studio<\/li>\n<li>In the top-right corner, click CREATE and then Upload Video<\/li>\n<li>Select the file you\u2019d like to upload from your computer<\/li>\n<\/ol>\n<h3><span class=\"ez-toc-section\" id=\"Adding_video_details\"><\/span>Adding video details<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Now, you\u2019ll have the option to close the upload window by clicking the \u201cX\u201d in the top right of the pop-up or continue to add details to your video. If you close the window, your video will continue to upload and process and will eventually be saved in draft format until you publish it (more on publishing options below.)<\/p>\n<p>Assuming you want to <a href=\"https:\/\/www.godaddy.com\/garage\/how-to-optimize-youtube-videos\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">optimize your YouTube video<\/a>\u00a0to get it in front of more potential viewers, you\u2019ll begin entering your video details:<\/p>\n<ul>\n<li><strong>Title (Required).<\/strong> You have up to 100 characters to capture viewers\u2019 attention and convince them to watch your video<\/li>\n<li><strong>Description (Highly Recommended).<\/strong> You have up to 5,000 characters to provide info about your video including focal keywords, links to your web properties and any other content you\u2019d like your viewers to read while watching your video.<\/li>\n<li><strong>Thumbnail (Highly Recommended).<\/strong> YouTube provides you with three random still clips from your video as thumbnail options, or you can upload your own.<\/li>\n<li><strong>Playlist (Highly Recommended).<\/strong> As a best practice, you will want to add your video to at least one playlist that contains other videos with similar themes or topics.<\/li>\n<li><strong>Audience (Required).<\/strong> To comply with the Children\u2019s Online Privacy Protection Act (COPPA), you\u2019re required to tell YouTube whether your videos are made for kids.<\/li>\n<li><strong>Age Restriction (Optional).<\/strong> If your video contains explicit content and\/or more mature subject matter, you can denote that by setting an age restriction. Parents like me truly appreciate this.<\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Why_is_a_custom_thumbnail_important\"><\/span>Why is a custom thumbnail important?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>When we work with our video marketing clients to create YouTube channels or optimize a selection of videos, we always create custom thumbnails. Although YouTube makes it easy by suggesting three random still frames from your video as thumbnails, you want to take the extra time to create a custom thumbnail because your thumbnail is what helps your video stand apart from other creators in the YouTube search results and suggested videos section.<\/p>\n<p>For example, look at the three random still frames YouTube chooses and compare them to the custom thumbnail I created for this recent Grow with Google webinar. Which one would make you want to click? Viewers make split-second viewing decisions based on your visuals, so put in the extra effort to convince them that your content is the best.<\/p>\n<\/p>\n<p>When you put that added effort into your video thumbnails, it creates an inviting experience for viewers perusing your channel.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Additional_video_attributes\"><\/span>Additional video attributes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Scroll down past Age Restriction and click on Show More to see the following video attributes:<\/p>\n<ul>\n<li><strong>Paid Promotion<\/strong>. By checking this box, you let viewers and YouTube know that your video has paid promotional messaging or product placement.<\/li>\n<li><strong>Automatic Chapters<\/strong>. YouTube can automatically create video chapters for your longer videos to make it easier for viewers to navigate your content. You can also <a href=\"https:\/\/support.google.com\/youtube\/answer\/9884579\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">create your own video chapters<\/a>.<\/li>\n<li><strong>Tags<\/strong>. This is where you add descriptive keywords to inform YouTube what your video is about. Tags have been played down quite a bit over the years, but you still want to maximize your number of tags and be sure to include your focal keywords at the top of your tag list.<\/li>\n<li><strong>Language and caption certification<\/strong>. Choose your video language and caption certification.<\/li>\n<li><strong>Recording date and location<\/strong>. Enter the date the video was recorded (doesn\u2019t have to be exact) and the location where your video was filmed.<\/li>\n<li><strong>License and distribution<\/strong>. Here you\u2019ll select if your video can be embedded on a different website or landing page. You can also indicate if you\u2019d like to send notifications to your YouTube channel subscribers for your new video.<\/li>\n<li><strong>Shorts sampling<\/strong>. Check this box if you\u2019d like to allow other YouTube creators to create Shorts using audio from your video. You will not be penalized if you opt-out of this setting.<\/li>\n<li><strong>Category<\/strong>. Select the category of your video. Most of the time, small business owners will choose People &amp; Blogs or How To &amp; Style but feel free to peruse and find a category that best fits your video.<\/li>\n<li><strong>Comments and ratings<\/strong>. Choose whether your viewers can leave comments on the video and if they can see how many likes are on your video.<\/li>\n<\/ul>\n<p>Since this is a basic walk-through, I won\u2019t get into YouTube monetization (aka how you can make money from your videos) but you can learn more about the <a href=\"https:\/\/support.google.com\/youtube\/answer\/72851\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">YouTube Partner Program<\/a>\u00a0to see if your channel qualifies.<\/p>\n<p>Next, you\u2019ll have the ability to add elements to your video:<\/p>\n<ul>\n<li><strong>Subtitles and captions<\/strong> enable you to translate your video into different languages while making sure that your video is accessible to those with hearing impairments. YouTube usually creates subtitles for your videos, but you also have the option to upload your own subtitles file.<\/li>\n<li><strong>End screens<\/strong> add a visual element to the end of your videos such as a subscription CTA or a suggested video or playlist. Your video must be over 25 seconds long to add an end screen.<\/li>\n<li><strong>Cards<\/strong> add interactive content to your videos such as a suggested video or playlist and can help to keep those with waning attention spans engaged with your video because they \u201cpop\u201d on the screen.<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"How_do_I_publish_my_video_on_YouTube\"><\/span>How do I publish my video on YouTube?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Once you\u2019ve gone through the above steps, you\u2019re not done yet. You now have several options when it comes to the visibility of your video.<\/p>\n<ul>\n<li><strong>Save or publish<\/strong>:\n<ul>\n<li><b>A private<\/b> setting makes your video private to your channel or any specific email addresses you choose. In the past, I\u2019ve used this setting when providing video coaching to corporate sales teams because the video was so company-specific.<\/li>\n<li><b>The unlisted<\/b> setting makes your video available to anyone with the YouTube link, but no one will be able to find the video through a YouTube search. I usually upload our videos with this setting, so I can properly <a href=\"https:\/\/www.godaddy.com\/garage\/how-to-optimize-youtube-videos\/\" data-wpel-link=\"internal\" target=\"_self\" rel=\"follow noopener\">optimize the video<\/a>\u00a0before publishing.<\/li>\n<li><b>The public<\/b> is just as it sounds. Once you check the box and hit \u201cPublish\u201d your video is live for the world to find and watch on YouTube.<\/li>\n<\/ul>\n<\/li>\n<li><b>The schedule<\/b> allows you to choose a date and time on which you want your video to be published. This is a huge time-saver if you\u2019re uploading and optimizing multiple videos at once, but remember that when you schedule a video, your video will be set to \u201cPrivate\u201d until it is published.\n<ul>\n<li><strong>A scheduled premiere<\/strong> allows you to add a fun countdown to your video, so you can share the link and create buzz. This is helpful if you\u2019re making a big announcement about your business or showcasing a new product, but everything in moderation here. If you use the premiere feature too much, it loses its luster.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"What_can_I_do_with_a_published_YouTube_video\"><\/span>What can I do with a published YouTube video?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The process of filming, editing, uploading, optimizing and publishing your video is time-consuming, to say the least. For all of the time you invested in the process, you want to make sure you get the most mileage out of your video, so consider the following distribution ideas we share with our video marketing clients:<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Embed_your_YouTube_video_on_your_website_or_landing_page\"><\/span>Embed your YouTube video on your website or landing page<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One way we get the most out of your YouTube videos is by creating landing pages around the topic of the video. For instance, we recently built a page about <a href=\"https:\/\/build.bryancaplan.com\/get-the-youtube-checklist\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">creating a YouTube channel<\/a>\u00a0and embedded one of my recent uploads to drive more value to our page visitors.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Embed_your_YouTube_video_in_a_blog_post\"><\/span>Embed your YouTube video in a blog post<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Whether you host a blog on your website or use a platform like LinkedIn or Medium, you can spice up your blog content by including your new YouTube video. Here\u2019s an example of how I recorded a reaction video to Google\u2019s name change from \u201cGoogle My Business\u201d to \u201cGoogle Business Profile\u201d and embedded it on a <a href=\"https:\/\/www.linkedin.com\/pulse\" link=\"external\" rel=\"nofollow external noopener\">LinkedIn Pulse blog post<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Share_your_YouTube_video_on_social_media\"><\/span>Share your YouTube video on social media<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The beauty of hosting your video on YouTube is that you can share that permalink anywhere you want including on social media channels like Facebook, Twitter and LinkedIn. It\u2019s as simple as writing a few words about your video and pasting your YouTube link before publishing your post.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Share_your_YouTube_video_in_your_email_marketing_campaigns\"><\/span>Share your YouTube video in your email marketing campaigns<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>A great way to spread your message and get more views on your video is to include it in your email marketing campaigns. Currently, technology doesn\u2019t allow you to send the actual video in your email campaign, but most email marketing platforms will automatically create a clickable thumbnail image when you paste your YouTube video\u2019s link. For instance, adding this video about <a href=\"https:\/\/youtu.be\/zs7PTWOQ-Ks\" data-wpel-link=\"external\" rel=\"nofollow external noopener\">reclaiming Google Business Profiles<\/a>\u00a0was a great way to change up the content in your email campaigns to make it more interactive for your subscribers.<\/p>\n<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Putting_it_all_together\"><\/span>Putting it all together<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Taking that first step in filming a video for your business is a huge milestone, but what good is it if you don\u2019t post it to YouTube for new customers to watch? To become an official YouTube creator, you\u2019ll want to build a YouTube channel. Once your channel is fully customized, follow the steps above to upload and publish your video for the world to find on the second largest search engine. And be sure to share your video on landing pages, blog posts, social media and email campaigns to get more mileage out of your hard work.<\/p>\n<p>The post How to post a video to YouTube the right way: 2022 checklist appeared first on <a rel=\"follow noopener\" href=\"https:\/\/www.godaddy.com\/garage\" data-wpel-link=\"internal\" target=\"_self\">GoDaddy Blog<\/a>.<\/p>\n<p>Source: Go Daddy Garage<\/p>\n<p id=\"kc_opp\"><small>Republished by  <a href=\"http:\/\/www.blogtrafficexchange.com\/\">Blog Post Promoter<\/a><\/small><\/p>","protected":false},"excerpt":{"rendered":"<p>If you\u2019re reading these words, then I\u2019ll assume that you\u2019ve dove headfirst into the wonderful world of video marketing for your small business. &hellip;<\/p>\n","protected":false},"author":1,"featured_media":93498,"comment_status":"false","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23511],"tags":[126],"class_list":["post-93497","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ebusiness-emarketing","tag-information"],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.bricktowntom.com\/blog\/wp-content\/uploads\/2022\/08\/YouTube-on-phone-with-red-background-300x168-1.jpg?fit=300%2C168&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p3k0YU-ok1","jetpack-related-posts":[{"id":92744,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/how-to-start-a-youtube-channel.html","url_meta":{"origin":93497,"position":0},"title":"How to start a YouTube channel","author":"admin","date":"March 28, 2026","format":false,"excerpt":"There\u2019s no denying the power of YouTube. 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With usage statistics like that, you might\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":93432,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/how-to-get-more-customers-with-youtube.html","url_meta":{"origin":93497,"position":1},"title":"How to get more customers with YouTube","author":"admin","date":"March 28, 2026","format":false,"excerpt":"As a small business owner, ever ask yourself why you\u2019re investing so much time and energy on your YouTube content when you\u2019re already spread thin by all of the things you have to do in running your business? Simple: small business creators get more customers with YouTube! Why is video\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":93741,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/backlink-your-youtube-videos.html","url_meta":{"origin":93497,"position":2},"title":"Backlink your YouTube videos","author":"admin","date":"March 7, 2026","format":false,"excerpt":"It\u2019s safe to assume you already know that YouTube is the world\u2019s second-largest search engine. You probably also know that YouTube is owned by Google. But did you know with the right strategy, you\u2019re able to backlink your YouTube videos to rank higher on all search engines? In fact, Google\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":92251,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/the-ultimate-guide-to-social-media-image-sizes.html","url_meta":{"origin":93497,"position":3},"title":"The ultimate guide to social media image sizes","author":"admin","date":"March 14, 2026","format":false,"excerpt":"It\u2019s no secret that an online presence is a \u201cmust have\u201d for ventures of all sizes. One of the best ways to improve your positioning across all social networks is through consistency of voice and branding \u2014 this includes finding the right social media image sizes for your campaign. Your\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":92817,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/how-to-stand-out-from-your-competitors-on-google-search.html","url_meta":{"origin":93497,"position":4},"title":"How to stand out from your competitors on Google Search","author":"admin","date":"March 13, 2026","format":false,"excerpt":"Want to know how to stand out on Google? Many small business owners think it\u2019s as simple as having a well-written ad. It\u2019s not. To beat competitors on Google Search, you need to leverage SEO best practices across three pillars of a strong digital marketing strategy \u2014 your website, YouTube\u2026","rel":"","context":"In &quot;E-business &amp; E-marketing&quot;","block_context":{"text":"E-business &amp; E-marketing","link":"https:\/\/www.bricktowntom.com\/blog\/category\/ebusiness-emarketing"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":92054,"url":"https:\/\/www.bricktowntom.com\/blog\/03\/10-free-plugins-to-help-improve-wordpress-content-creation.html","url_meta":{"origin":93497,"position":5},"title":"10 Free Plugins to Help Improve WordPress Content Creation","author":"admin","date":"March 16, 2026","format":false,"excerpt":"WordPress offers plenty of content creation capabilities out-of-the-box. The Gutenberg block editor is a big help when it comes to layouts, but still lacks some more advanced items. 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