{"id":93603,"date":"2026-03-18T00:20:31","date_gmt":"2026-03-18T05:20:31","guid":{"rendered":"https:\/\/www.bricktowntom.com\/blog\/?p=93603"},"modified":"2026-03-18T00:20:31","modified_gmt":"2026-03-18T05:20:31","slug":"the-value-of-live-streaming-on-twitch-for-small-business","status":"publish","type":"post","link":"https:\/\/www.bricktowntom.com\/blog\/03\/the-value-of-live-streaming-on-twitch-for-small-business.html","title":{"rendered":"The value of live streaming on Twitch for small business"},"content":{"rendered":"

If haven\u2019t watched a livestream before, the idea of complete strangers being able to watch you for hours can be a bit intimidating. However, in just a few clicks you can share live stories with your viewers, both new and longtime fans, giving them a glimpse into your world.<\/p>\n

There\u2019s no denying that there are millions of viewers on these platforms at any time and taking advantage of an audience that size is a no brainer as a small business owner.<\/p>\n

According to a survey done by Statista<\/a>, there was almost 28 billion hours of watch time across Twitch, YouTube Gaming, and Facebook Gaming combined in 2020. Additionally, the audience for live video content is expected to increase to 164.6 million viewers by 2024.<\/p>\n

That being said, if you\u2019re totally new to Twitch or need a bit more context to get started, this guide to livestreaming on Twitch for your small business will break down everything you need to know.<\/p>\n

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  1. What is Twitch?<\/li>\n
  2. Streaming glossary<\/li>\n
  3. How live streaming can help your business<\/li>\n
  4. How to stream on Twitch<\/li>\n
  5. Content ideas<\/li>\n<\/ol>\n
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    Table of Contents<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n